There's nothing more insulting to any employee than to have someone say, "WE pay YOUR salaries!"
I wish the token system had stayed too, but I don't think that SD is committing a cardinal sin by changing their business model. And, I think they could survive fine if I wasn't personally buying a game once in a while to "pay their salary", too.
I was shocked when I came to buy some tokens today. Now, more shocked at how poorly this change was communicated. Like others here, I had to poke around to even find out what was going on. For years now Stardock, and then TGN, were my first stop for new games. I suppose I'll need to check out Impulse. Is there a link to it?
I have a small business, which I opened several years ago b/c I got tired of the boss. What I found was, sometimes one boss is much better than a horde of angry customers. A business can dry up pretty fast if it doesn't treat its customers well. If the business goes away, so do the jobs. So, our patronage does pay salaries. But "we pay your salary" is not a threat, its an opportunity.
As for the changes, I won't whine. Wardell and his crew have always been a good bunch. I can't imagine them going evil on us now.