Reply #2 Top

Sorry, I don't go to other sections of WC. I guess this thread can be locked. 

Reply #3 Top

LOL... actually, I.D.

No harm done, kona. :)

Reply #4 Top

What a waste of effort, time & money.  There's almost never a valid economic argument (or ROI) for a logo makeover.  It's certainly fine for them to spend their money as they wish, but they're pissing away perfectly good money when they do.  I'm keen on presenting a good image to the public, but that's me preening in the mirror - the sad truth is the public could give a rip.

It really frosts me when public utilities & such do the same thing - with our money.  I have no choice where I buy my electricity, and a new logo's not gonna make me feel better about rising rates.