Again, it isn't what Bush says, it is how he is saying it. In the end we have to have hope that reasonable voters will see the difference between well-spoken, empty rhetoric, and plain-spoken, sometimes roughly conveyed reason.
They both dodged questions, at about an equal rate. They both misspoke several times. The fact is I'm not sure that Bush is much worse than he was in 2000, with a great deal more stress involved with the massive levels of angst levelled at him. I think the difference is mainly what an utter jerk Gore was, and how accomplished Kerry has become after 40 years of this kind of pandering.
I heard tons of hastily thrown out statistics and allegations by both candidates. I think you can expect the anal-retentive to have a lot to talk about. That tally will probably determine the real winner, I'm afriad.