In case you are wondering why I'm not watching your product (besides the fact that my team isn't in the playoffs), it might have something to do with Mr. No Talent, aka Dane Cook, and that stupid 'There's only one October' advertising campaign. Ugh, what an irritating collection of tripe.
If I'm tuned in for baseball, I don't need to see commercials that feature that bum talking about how special the playoffs are, how things have been narrowed down to just a few teams, etc.
When I occassionally flip over to the playoffs, I seem to inevitably see Cook's mug on the tube and I instantly tune away again. Thanks, but no thanks. Stop wasting my time with that idiot, and give me some real game history, highlights from past playoffs, great moments and great calls from seasons pass, or something like that if you want to energize my love of the game rather than make me loathe and hate your product.